Map the conversion path
Define the audience, offer, buying journey, required pages, and actions the site needs to support.
Process
A clear process from scope to launch.
LUMA maps the offer, builds the website structure, connects the managed setup, and reviews the system after launch.
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Our Process
From discovery to deployment, every stage is designed for clarity.
Lean enough to move quickly, rigorous enough to connect website, setup, lead, and visibility outcomes.LUMA Method
Launch, manage, and optimise
Once live, the website, campaign, prospecting, SEO, and GEO signals are reviewed so the system keeps improving.
30
days post-launch optimisation window
Design the website architecture
Shape page hierarchy, conversion sections, checkout or booking options, and SEO-ready content structure.
Build the growth layer
Develop the site, managed setup, advertisement workflow, lead prospecting process, and visibility foundations.
Measure and iterate
Use lead, search, GEO, and campaign signals to improve conversion, relevance, and return on effort.